Privacy policy
Effective: November 9, 2026
The Short Version
- We collect what we need to sell and ship you supplements, support you, and run our website.
- We do not sell your personal information for money.
- Our ad partners (Meta, TikTok and Google) receive some data about your visits so we can show you more relevant ads. Some state laws call that "sharing," and you can turn it off on our Do Not Sell or Share My Personal Information page. We also honor Global Privacy Control (GPC) signals automatically.
- Our chat and direct messages may be answered by an automated assistant. Section 5 explains how.
- You can ask us to access, correct or delete your information through your account, the chat bubble, email or phone. Section 13 has the details.
1. Who We Are
This website, nutricel.store, is run by Nutricel Supplements ("Nutricel," "we," "us"), a United States company that sells dietary supplements. This Privacy Policy explains what personal information we collect, how we use it, who we share it with, and the choices you have. It applies to our website, our online store, our emails and text messages, and any other way you contact us.
2. Information We Collect
Information You Give Us
- Contact, shipping and billing details: your name, email address, phone number, shipping address and billing address.
- Order history: what you buy, when, order totals, returns and refunds.
- Subscription details: the products, frequency and renewal dates for any subscription you start.
- Account sign-in: the email address you use to sign in to your account. If you choose to sign in with Google or Facebook, that company confirms who you are and shares your name and email address with us.
- Nutricel Points: your points balance and history. We keep them with your account.
- Birthday (optional): if you add your birthday to your account, we use it to send you a birthday offer.
- Marketing preferences: whether you have signed up for, or unsubscribed from, our emails and text messages.
- Reviews and messages: product reviews you post, and anything you send us through our contact form, live chat or email. This also includes messages you send us by Instagram or Facebook Messenger direct message, which we keep with your customer record.
Payment Card Information
When you pay by card, you type your card number into a secure payment form provided by Authorize.net (called Accept.js). Your card number goes directly to Authorize.net and is never stored by us. If you pay with PayPal, you sign in and pay on PayPal's side.
Information Collected Automatically
When you visit our website, we and our partners collect device and browser information (such as browser type, operating system, IP address and approximate location based on it), the pages you view, the links you click, how you arrived at our site, and what you add to your cart or buy. We collect this using cookies, pixels, local storage and similar technologies, described in Section 6.
3. How We Use Your Information
- To process and ship your orders, run subscriptions, handle returns and refunds, and prevent fraud.
- To run Nutricel Points, and to send a birthday offer if you added your birthday.
- To send order confirmations, shipping updates and other service messages.
- To answer your questions through chat, email, phone or our contact form.
- To send marketing emails and text messages if you have agreed to receive them. You can unsubscribe at any time using the link in any email or by replying STOP to any text.
- To measure how our website is used, fix problems and improve our products and pages.
- To show you ads on other websites and apps, and to measure whether our ads work (unless you opt out, see Section 7).
- To run our affiliate program and credit affiliates for sales they refer.
- To comply with the law, including tax and accounting rules, and to protect our rights and our customers.
4. Who We Share Information with
We share personal information only with the service providers and partners we use to run our business, listed below. Each of them handles your information under its own privacy policy and, where applicable, our agreements with them.
Payments
- Authorize.net processes card payments. Card transactions are settled through our processor, Elavon.
- PayPal processes payments when you choose PayPal at checkout.
Shipping and Fulfilment
- ShipStation and Amazon Multi-Channel Fulfillment receive your name, shipping address, phone number and order contents so your order can be packed and shipped. They pass your shipping details to the shipping carrier that delivers your package.
- Google Places and Geoapify suggest addresses while you type your shipping address at checkout, so the text you type in that field is sent to them.
Website Hosting and Data Storage
- Our hosting provider runs our website.
- Our database provider stores our store data, such as orders, customer accounts and subscriptions.
- Cloudflare Turnstile checks that our forms, such as sign-in, checkout, reviews and the contact form, are being used by a person and not a bot. It receives technical details about your browser and device, such as your IP address.
Email, Text Messages and Chat
- Our email provider sends our emails, such as order confirmations and shipping updates.
- Our text message provider sends our text messages.
- Our chat provider handles the messages you send in chat (see Section 5).
- Our former marketing provider sent our marketing emails and text messages before November 9, 2026. It still stores the contact details and message history from that time.
Reviews
- Google Customer Reviews: after you place an order, Google may show an optional box on the order confirmation page asking if you would like a short survey about your purchase. If you say yes, we give Google your email address, order number, country and estimated delivery date so it can send you the survey. Google handles your answers under its own privacy policy.
- Reviews you post on our site may also be shared with Google, with your first name and last initial, so it can show product ratings in search and shopping results.
Analytics and Advertising
- Google Analytics 4 and the Google tag help us understand website traffic and measure our Google ads.
- Meta Pixel (Facebook and Instagram) helps us measure and target ads on Meta's platforms.
- Meta customer lists: on a regular schedule we upload lists of our customers and email subscribers to Meta so we can show them, or people like them, relevant ads. Each email address, phone number, name and location (city, state, ZIP code and country) is turned into a one-way code (a SHA-256 hash) before it leaves our systems, and Meta uses those codes to match people who have Meta accounts. Some lists also include purchase information. Customers who have opted out of sharing, as described in Section 7, are left out.
- TikTok Pixel helps us measure and target ads on TikTok.
- Microsoft Clarity records how visitors use our pages, such as clicks, scrolling and mouse movement, as session recordings and heatmaps, so we can find and fix problems with the site. It does not run on our card payment page or account pages.
- Affiliate links: when you arrive through an affiliate's link, we save that affiliate's code in a cookie for up to 60 days so the affiliate can be credited for your order. We run this program ourselves.
- Our own site analytics record page views and store activity for our own use only. They are not shared with ad networks.
Other Sharing
We may also share information when the law requires it (for example, a valid subpoena), to protect the safety, rights or property of our customers or our company, or as part of a merger, sale or transfer of our business, in which case this policy would continue to apply to your information.
5. Automated Tools
- Automated assistant: the chat on our website and our Instagram and Facebook Messenger direct messages may be answered first by an automated assistant. A person on our team is available if you ask.
- No significant automated decisions: we do not use automated tools to make legal or similarly significant decisions about you.
Please do not share sensitive health details in chat beyond what you need to ask your question. Our team and our automated assistant cannot give medical advice.
6. Cookies, Pixels and Similar Technologies
We use cookies, pixels, local storage and similar technologies to keep the site working (for example, remembering your cart), to measure traffic, and to show and measure ads. The analytics and advertising partners listed in Section 4 may set their own cookies and collect information about your activity on our site over time and across other websites.
You can block or delete cookies in your browser settings. Some parts of the site, like the cart, may not work properly without them.
7. Do Not Sell or Share My Personal Information
We do not sell your personal information for money. However, letting ad partners such as Meta, TikTok and Google collect information through pixels on our site, so they can show you targeted ads, may count as "selling" or "sharing" personal information for cross-context behavioral advertising under some state laws, including California's.
You can opt out in either of these ways:
- Visit our Do Not Sell or Share My Personal Information page and use the opt-out button. This applies to the browser and device you use.
- Turn on Global Privacy Control (GPC) in your browser or with a browser extension. When we detect a GPC signal, we automatically treat it as an opt-out for that browser.
When you opt out, we stop loading the Meta Pixel, TikTok Pixel and Google advertising tag for that browser. We keep basic analytics (Google Analytics 4 and our own site analytics) so we can understand how the site is used, and we also stop Microsoft Clarity for that browser. If you enter your email on the opt-out page, or opt out while signed in to your account, we also leave you out of the customer lists we share with Meta. You can also contact us to opt out, in any of the ways listed in Section 13.
8. Your Privacy Rights
Depending on where you live, you may have the right to:
- Access the personal information we have about you.
- Delete your personal information.
- Correct inaccurate personal information.
- Opt out of the sale or sharing of your personal information, targeted advertising, and marketing messages.
To use any of these rights, contact us in any of the ways listed in Section 13: your account at nutricel.store/account, the chat bubble on our site, email at info@nutricel.store, or phone at (321) 312-0057. For opt-outs, you can also use our opt-out page. We may need to confirm your identity before acting on a request, usually by confirming details from your orders. You may use an authorized agent to make a request on your behalf, and we may ask for proof that they are authorized. We will not treat you differently for using your privacy rights. If we deny your request, you can reply to ask us to reconsider.
Some information we may need to keep even after a deletion request, for example records we are required to keep for tax or accounting purposes.
9. How Long We Keep Information
- Order, payment and account records: as long as needed to fulfil orders, provide support, run subscriptions, and meet our legal, tax and accounting obligations.
- Marketing contact details: until you unsubscribe or ask us to delete them. After you unsubscribe, we keep a record of that so we do not message you again.
- Nutricel Points balance and history: kept with your account.
- Chat and support messages: as long as needed to help you and keep a record of the conversation.
10. Children
Our website and products are not directed to anyone under 18, and we do not knowingly collect personal information from children. If you believe a child has given us personal information, please contact us and we will delete it.
11. Security
We use reasonable safeguards to protect your information, including encrypted connections (HTTPS), a payment form that keeps card numbers off our servers, and access controls on our systems. No method of sending or storing data is completely secure, so we cannot guarantee absolute security.
12. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will change the effective date at the top of this page. If we make significant changes, we may also let you know by email or with a notice on our website.
13. Contact Us
If you have questions about this Privacy Policy or how we handle your information, contact us:
- Nutricel Supplements
- Your account: nutricel.store/account (start a chat)
- Chat: use the chat bubble on nutricel.store
- Email: info@nutricel.store
- Phone: (321) 312-0057